STREETWEAR, STORIES & Support – FROM BERLIN TO THE WORLD
About SUPPORT FRIENDLY PEOPLE
SUPPORT FRIENDLY PEOPLE is a streetwear brand from Berlin.
The idea behind it is older than this shop and the brand itself: recognising strengths, showing support and creating visibility.
Inspired by Berlin and its people
Our values are shaped by the Berlin culture in which graffiti, hip-hop, art and urban life are closely connected. An environment where many things did not emerge through major platforms or strategies, but through people. Through respect, exchange, recommendations and creating opportunities for one another.
This mindset has stayed with us.
Through Burgeramt, events, collaborations and food culture were later added – and with them, new people, friendships, ideas and joint projects. There, we hosted album pre-listening events with artists such as Die Orsons, TUA and OG Keemo, brought artists including KRS-One, Kool Keith and Karate Andi to the stage with our Burgeramt Live series and created our own format for newcomers with Live At The BBQ – featuring, among others, Cuffa and Jamals Revenge.
This also led to limited-edition action figures, skateboards with Quarter Distribution, a vinyl and comic collaboration with Morlockk Dilemma and many other projects between food, hip-hop, art and street culture.
Energy becomes expression
From this energy came the desire to give expression to what drives us.
What has grown over the years – the people, the stories, the experiences, the mindset and the energy – has come together in SUPPORT FRIENDLY PEOPLE. Into a streetwear brand that carries this mindset out into the world.
More Than Streetwear
Not as a trend, but as an expression of what has connected us from the very beginning: support, solidarity and the belief that we can achieve more together.
Support Friendly People is therefore more than just a streetwear brand. It is the expression of a belief that was formed long before the brand itself.
